Kayne West breaks a record, and this one was not vinyl. Kayne West is best known as an American rapper, songwriter, and record producer, but he also has a love of fashion and has had his hand at designing. For years there were rumors that Kanye and Nike were collaborating, and in 2008 there was finally proof; Kayne wore the prototype of the Nike Air Yeezy to the 50th Annual Grammy Awards.
Kanye, greatly influenced by early Air Jordan sneakers, added a wide strap over the laces, which would become the signature feature of his Nike Air Yeezy design. In 2009, Nike released the initial limited production of the sneaker to retailers; the prices escalated quickly. The relationship did not last long with Nike, and in 2015, Kanye jumped ship and sailed over to Adidas.
The prototype sneakers were recently offered privately by Sotheby’s in New York. The ‘investing” platform, RARES, purchased the sneakers and is now offering ‘investors’ the chance to buy a fractional share of the sneakers – and with the price of these one-of-a-kind sneakers, that’s all most can afford. The sneakers sold for $1.8M, breaking the record for the most expensive public sale of sneakers; the previous record was $615K for a pair of 1985 Air Jordan 1s sold in 2020.