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What If?

October 13, 2017
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Show me the Monet!

I do love these “what if” stories that compare the art market and stock market.  Here are some of my – what ifs? What if I bought an Andy Warhol in the early 60s for $1,000?  What if I bought a Basquiat for $25,000 in 1982? What if I bought Bitcoin when it first came out?  Well, if I did all that, who cares what the stock market did!  I would probably be sitting on a beach in Tahiti sipping piña coladas.

Of course, we could ask: what if I bought Pets.com for $11 during its IPO?  I would have nothing since it went into liquidation less than a year later.  Or, what if I bought Groupon at its IPO price of $20 per share in 2010 … they would be worth $4.64 today — not very good.

And finally, what if I went out and bought a bottle of Screaming Eagle Cabernet Sauvignon, 1992 for $500,000 and then drank it with a group of friends?  I would have nothing but the memory and an empty bottle!

If you must look at art as an investment then consider it an alternate place to park some money … just like you have a bank account, a checking account, CDs, Bonds, and various stocks.  Some are always going to have better returns than others.

In the end, James Tarmy’s article on Bloomberg makes for a fun read.

Source: Does Monet Beat the Dow? How Artworks Perform as an Investment – Bloomberg

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